I design for the people who have to use software all day.

I’m Pipsa Martikainen, a Senior UX/UI Designer based in the UK with over ten years of experience designing digital products. Much of my career has centred around connecting product strategy with interaction design: collaborating closely with product directors, stakeholders, and engineering teams to transform complex challenges into clear, user-friendly solutions.

Most recently at Intapp, I designed AI-integrated tools for legal and financial professionals. Previously at Accountor Finago in Finland, I served as a Senior UX Designer and a hybrid UX Designer and Product Owner, taking ownership of both design and product direction for key features.

When I'm not immersed in design systems and user flows, I enjoy painting, drawing, crocheting, and playing video games, all of which keep my creativity flowing.

Portrait of Pipsa Martikainen

What I work on

What colleagues say

"Pipsa grew beyond strong product design execution to take on a more strategic role with cross-functional partners. She worked closely with senior product leadership to help define ambiguous and highly technical product direction for Collaboration. Bringing clarity to workflows and translated strategy into a stronger user experience. Her work helped refine product requirements, improve the quality of the experience, and shorten the path from concept to release. Pipsa is an innovative, strategic Senior Designer who raises the bar for the people around her."

Austin Davis

Product Design Manager, managed Pipsa directly

"Over the two years I worked with Pipsa, she consistently turned complex problems into clean, intuitive designs. Her attention to detail, user empathy, and ability to move from rough idea to polished interface set her apart. She always had screens and states ready to show and discuss, takes feedback really well, and what she comes back with is way more than what you discussed. Her constant willingness to speak up, share her perspective, and ask questions makes her a central voice in any discussion."

Rob Kubben

Senior Product Manager

"I have worked with Pipsa for over three years, and in that time I found her to be an intelligent and insightful designer. Pipsa takes the time to really understand the business, the product and its users so that she can provide intuitive experiences, even in very complex interfaces with very complex information architecture. In my own work building the organisation's design system, she offered so much valuable insight and suggestions on making it more effective for its users. She was my go-to person for sharing ideas before presenting to larger audiences."

Aimee Maroney

Design System Lead & Engineering Manager

"What impressed me most was how naturally she bridged the gap between design and engineering. She spoke the development team's language, understood technical constraints, and negotiated toward solutions that were both user-centered and buildable, which is a rare and genuinely valuable skill. Pipsa brought critical thinking and clear communication to every collaboration, whether she was mentoring newer designers, partnering cross-functionally on complex projects, or steering work toward the right outcome under real constraints."

Maggie Paparella

Senior UX Designer

"Every single interaction I had with Pipsa was overwhelmingly positive. She was very hands on and worked excellently with the whole team to ensure deliverables were exactly in-line with her designs. She was also brilliant at not just conveying what needs changing, but why -- helping the developers on our project learn UX considerations that are required. Pipsa always had a keen eye for detail and always worked to ensure accessibility and design consistency was a priority throughout the feature delivery lifecycle."

Alex Newman

Senior Software Engineer